How many times have you read and heard the phrase “Content is king”? This statement could not be truer especially in the digital age. One of the most efficient stems of marketing since the evolution of new media is Content Writing. It is also an extremely popular career choice among millennials, and rightly so. After...Read More
Who’s got time to write a blog post, especially when you’re a busy entrepreneur? You do actually, so take 30 minutes out of your day at least twice a week to pen down your thoughts. This isn’t a joke or a scam, because it really is possible to draft a blog in about 30 minutes...Read More
Search Engine Optimisation (SEO) is the process of improving a website so it is seen by its target audience when they’re looking for something specific online. But SEO is a complex beast. There are a number of different elements to it. Each one requires attention, but by approaching the different aspects with the right tactics,...Read More
Contrary to the current climate, facts do matter, but getting people to remember them is a struggle given all the information that we are exposed to on the daily. Incorporating them within a story helps make your brand much more memorable and easily digestible for your target audience. That’s why big brands spend millions focusing...Read More
It’s not enough to just regularly update your company blog. That’s a good first step for your small business or startup, but it’s also necessary to make sure each post is readable. So, what does that mean exactly? Simply put, it is a measure of how easy it is for people, the common person on...Read More
We all use content marketing, right? Did I sense some hesitation just now? I’m going to assume that you all do and if you need a reason before you start, how about you check out Content Marketing Institute’s 2017 content marketing research, which says that 85% of B2B marketers state that content marketing was the...Read More
One of the best ways to kickstart your business is to create a publicly accessible website. Fortunately for struggling entrepreneurs, there are a lot of free or affordable platforms that make it easy to do this, like Wix or WordPress. Before you start envisioning programmable bots and a strong underlying CMS, maybe focus on what’s...Read More
Are you planning a content marketing campaign, but don’t know where, and how to start? It takes too much dedication, time, energy, and loads of ideas to begin with. But like most things, the beginning is always the crucial part of marketing. At SYNC, we understand this too well, so we’ve put together some tips to...Read More
We can describe content marketing till we’re blue in the face, but does it really sink in unless you see it in real life. Here are some global examples of how great content marketing can help your brand grow in today’s competitive market. To sign up for a free consultation, send us a message at...Read More
Did you know that content marketing for startups is a great way to improve Search Engine Optimisation, otherwise known as SEO, to educate visitors about your website, and to drive engagement with your customers? Content marketing is a valuable tool for startups and SMEs to affordably and efficiently generate organic business leads for their brands....Read More
