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By

Terng Shing Chen
Doing blockchain PR or cyrpto PR in Singapore is essential to build your brand awareness in a market which restricts advertising your ability to advertise.
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SYNC PR has now built a company of over 20 staff with four teams in Singapore, Malaysia, Indonesia and IndiaThe company is focused on key markets like Malaysia, where they foresee strong growth in 2022 helped by the continued investment into the industryTheir client portfolio crossed over 250 startups and businesses in the last four...
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2021 was a transformational year for many of us and for SYNC, it was a year of change. We take a look back as well as peak into the future of the company.
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Top 10 PR trends that brands should care about in 2022
This was supposed to be a post about PR trends in Southeast Asia and why they should matter to you. However, though you might not know it, public relations, as an industry, is going through an upheaval. While it may not seem drastic to people outside the industry, take it from us, it’s causing all...
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With inbound lead generation, building the right amount of high quality leads is crucial. We explore how PR or public relations helps you do that.
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We share 6 of our top business grants for startups in Singapore. Applying for a business grant can be a challenge, so we want to shortlist a few for you.
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When I go about my daily work routine, I tend to feel slightly overwhelmed, because the task list overflows into a couple of pages and never seems to reduce. However, I swallow my sadness and get about my job. Yes, I know it sounds mellow dramatic, but we’ve all been there. One thing that does...
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Yes, we’re guilty. Guilty of using words like ‘new normal’ to describe the current situation or still describing everything as ‘disruptive’ and ‘innovative’. Now, while there’s nothing wrong with those words in general, how we use them makes them the most overused words in PR in Singapore. I specifically call out Singapore, because the most...
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At SYNC, we develop a lot of content for brands and ourselves on a wide range of topics. From content marketing articles to discussions on mental health, human resources and deep-tech – we do it all. Most of these articles require amazing images for visual aid. One of the key aspects of developing engaging content is...
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After multiple requests from our clients and network, we have decided to share (some of) our internal guide on how to create amazing pitch decks for startups looking for investors.  Let’s just be honest for a minute. Founders tend to understand their product and service, but often lack the fundamental concept that almost no one...
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