We answer the question "What is digital marketing" and go in-depth to help businesses understand it and also how to develop a strategy for digital marketingRead More
We have our video editor put together some tips for good video editing that would be helpful for brands to kickstart their video content journey.Read More
Artificial intelligence (AI) technologies have come a long way in a short amount of time. These technologies were traditionally limited to tasks that were clearly laid out with guidelines. However, they are now capable of carrying out creative tasks like writing. As AI becomes more sophisticated, it is increasingly being used to assist writers with...Read More
We all know that content marketing is one of the single best investments a brand can make to increase their ROI — but maybe others, like your boss, still need convincing. So, in this article, we answer the question: “What is content marketing?” Businesses and your customers are looking for numbers, hard data, and dollar...Read More
One of the most difficult things to do is create newsworthy content that is relevant to your brand. But, what makes a story newsworthy? Despite its importance, it can be really challenging for brands to come up with newsworthy content that’s relevant to your company, the media and your customers. This isn’t a simple task,...Read More
Public relations or PR has continued to evolve and grow, so how businesses leverage PR has also changed along with it. However, to understand the changes, you need to look at the numbers and think of your next steps. As the old adage goes, numbers don’t lie, so we wanted to give you some statistical...Read More