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November 2021
Many people who do not work in the communications field don’t fully understand the difference between PR and marketing. While they are two aspects of a company that work for hand in hand and overlap, they are two distinct disciplines.   PR is the process of identifying, anticipating, and managing public opinion. Marketing is the process...
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Top 10 PR trends that brands should care about in 2022
This was supposed to be a post about PR trends in Southeast Asia and why they should matter to you. However, though you might not know it, public relations, as an industry, is going through an upheaval. While it may not seem drastic to people outside the industry, take it from us, it’s causing all...
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With inbound lead generation, building the right amount of high quality leads is crucial. We explore how PR or public relations helps you do that.
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November 2021
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