Everyone’s on Facebook. With over 2.7 billion monthly active users as of 2020, Facebook has grown to represent the perfect marketplace for businesses to find a favourable audience for their brand. The social media giant has surely revolutionized the way that digital marketing is done, and will continue to do so. The constant changing algorithms...Read More

Content marketing is a fantastic tool for companies to engage with current and potential customers. It allows for brands to control their message and can have a profound effect on sales if a piece of content goes viral. Well-written content should be at the heart of any marketing strategy. However, over two-thirds of businesses don’t currently have...Read More