We speak to David Wong, CEO of Deemples about how he scaled his startup and the impact of different strategies such as digital, offline and more.Read More
When I go about my daily work routine, I tend to feel slightly overwhelmed, because the task list overflows into a couple of pages and never seems to reduce. However, I swallow my sadness and get about my job. Yes, I know it sounds melodramatic, but we’ve all been there. One thing that does help...Read More
At the 2nd Conference on Entrepreneurial Cognition at the Ivey Business School in the Canadian fall of 2005, researchers and scholars gathered together and proffered the one integrated question that exists as an entry point for all other research in the field: How do entrepreneurs think? This question is deceptively simple. It is a beginning...Read More
It’s not enough to just regularly update your company blog. That’s a good first step for your small business or startup, but it’s also necessary to make sure each post is readable. So, what does that mean exactly? Simply put, it is a measure of how easy it is for people, the common person on...Read More
Did you know that content marketing for startups is a great way to improve Search Engine Optimisation, otherwise known as SEO, to educate visitors about your website, and to drive engagement with your customers? Content marketing is a valuable tool for startups and SMEs to affordably and efficiently generate organic business leads for their brands....Read More