We live in a world of fast fashion and over consumerism. With just one tap, four digits in your bank account can shrink to three. In the time it takes to scroll, spot something you like and autofill your payment details, you can go from browsing to “Order confirmed” in under two minutes, often without...Read More

Nobody wakes up and decides to mess up but it happens.  Good crisis management is about handling your blunder the right way once the damage is done. Every day, businesses pummel in value over the way they manage crises or the lack of it. Especially in times of pandemic and political tension, brands run the...Read More