Data-driven publicity

SkillsTalent acquisition

What we did

In August 2022, GRIT launched the salary report in Hong Kong and Singapore with the aim of sharing their expertise and increasing potential recruiters’ and job-seekers understanding of the recruitment industry. They engaged SYNC PR to help amplify the message and create data-driven narratives using the survey results. 

The campaign was a huge success as the team at SYNC generated media attention across various large media publications. Within a span of 2 weeks, GRIT has appeared in 15 publications including interview opportunities on 4 media platforms. This includes press release publication, and email, radio and video interviews. Here are some of the media publications GRIT has appeared on: