Public relations

The role of multilingual SEO in PR for Southeast Asia

What is multilingual SEO and is it necessary? Reaching the right audience is paramount for any successful PR campaign. But…

2 years ago

Top PR trends of 2024 and beyond

What are the top PR trends of 2024 and beyond, and why should businesses care? In the dynamic landscape of…

2 years ago

AI in PR: What role do PR practitioners play in the AI era that makes them indispensable

AI in PR is inevitable but how will this impact the industry? By 2025, according to a study conducted by…

2 years ago

D&I in PR: Why startups should care about inclusive marketing?

D&I in PR: Should startups care? The short answer is, yes. With 86% of consumers increasingly discerning about the brands…

2 years ago

How to craft media invites that journalists can’t resist

Media invites can make or break an event and it is important to understand the craft of creating a compelling…

2 years ago

Media alert vs press release: What are the differences?

Media alert vs press release is a comparison that's a must for any PR executive to understand. Both of these…

2 years ago

5 PR mistakes to avoid in 2024

https://youtu.be/T7oY5f3Q9rg?si=VP9fZhhoCEMZDUnI As a startup, SME or any kind of business in Singapore, Malaysia or any part of Southeast Asia's competitive…

2 years ago

Why sustainability in PR matters

In today's world, public relations (PR) isn't just about getting your message out there; it's also about making a positive…

3 years ago

How to leverage Threads for PR and social media campaigns

Threads for PR and social media campaigns: should you consider it? Lots of changes have hit the social media sphere…

3 years ago

5 reasons why nobody wants to read your media pitch

Writing a media pitch may seem like a straightforward task. However, in reality, it is more maze-like than expected, as…

3 years ago

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