Public Relations

Top 10 PR trends transforming the PR industry in 2022

This was supposed to be a post about PR trends in Southeast Asia and why they should matter to you.…

4 years ago

5 ways public relations help with inbound lead generation

With inbound lead generation, building the right amount of high quality leads is crucial. We explore how PR or public…

4 years ago

5 most overused words in PR in Singapore for 2021

Yes, we’re guilty. Guilty of using words like ‘new normal’ to describe the current situation or still describing everything as…

4 years ago

The Rise of Purpose-Driven Campaigns: Getting It Right on Social Media

Incorporating a hint of kindness into your social media campaign can make a significant difference. Most people have known for…

4 years ago

Learning about PR through film: Top 4 movies about Public Relations

This article is part of our series Watercooler Chat, where the SYNC PR team shares insights and opinions from their…

4 years ago

The trials and tribulations of a SYNC PR intern

This article is part of our series Watercooler Chat, where the SYNC PR team shares insights and opinions from their…

4 years ago

Creating a startup marketing budget: how much should you really spend on marketing?

Proper budgeting is crucial to the success of a startup, you don’t want to find out you are bled dry…

4 years ago

Understanding PR campaigns: what is it for and when you need one

It is widely known that well-run PR campaigns are beneficial to a business. The first step to launching a successful…

4 years ago

Common mistakes in PR: Are you hurting your publicity?

This article is part of our series Watercooler Chat, where the SYNC PR team shares insights and opinions from their…

4 years ago

The rise of “Live Rooms”: how businesses can benefit

Instagram recently added a new feature, Live Rooms, to the popular app that allows creators to host live streams with…

4 years ago

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