The rapid development that startups undergo poses an array of challenges. That’s why creating a strong and recognizable brand message…
I recently spoke to a Malaysian CEO with over 20 years of experience in technology and running multinational brands. We…
It is a common misconception that you cannot quantitatively measure public relations or PR success other than counting the number…
Last night, I went to watch a local theatre production and I happened to be introduced to someone from the…
Who’s got time to write a blog post, especially when you’re a busy entrepreneur? You do actually, so take 30…
When startups scale their business, it is essential to make sure your employees join you on that journey, rather than…
A common mistake most startups make is looking at PR as a necessary evil rather than a genuinely effective business…
Before we get into the article about reaching Generation Z, let’s first figure out what that generation is all about.…
When we think about public relations there’s a misconception that it is useful for only a couple of things –…
Public relations (better known as PR) is often mistakenly seen as talking a lot and making friends with journalists so…
This website uses cookies.