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Boost morale in the office: proven ideas to keep your employees engaged

Here's a short bit on how to boost morale in the office. These are some established and proven ideas to…

2 years ago

8 tips for good video editing by a video editor for your Singapore business

We have our video editor put together some tips for good video editing that would be helpful for brands to…

2 years ago

Learning about PR through film: Top 4 movies about Public Relations

This article is part of our series Watercooler Chat, where the SYNC PR team shares insights and opinions from their…

3 years ago

Top 5 FREE social listening tools for 2021

In this modern world, the closest you’d be able to get to reading people’s mind (realistically) is through social listening.…

4 years ago

What media types should you target for your brand’s PR strategy?

Media coverage plays a quintessential role in public relations (PR).  It not only enables you to heighten your brand awareness,…

4 years ago

Why the practice of PR is both Art and Science

Edward Bernays, one of the most prolific writers in the field of public relations, was a strong proponent of the…

4 years ago

Launching a product during a pandemic: PR ins and outs

A research feature done by the Ministry of Trade & Industry of Singapore reveals that though the impact of COVID-19…

4 years ago

3 ways that influencer marketing proves to be an essential strategy

As PR professionals and marketers navigate the complex new paradigms of the new normal, and social interactions remain largely in…

4 years ago

How to ace a virtual media training

In a recent survey conducted by Engagerocket, 9 in 10 employees revealed that they wish to continue working from home,…

4 years ago

How to craft an excellent media pitch

The fine art of writing and pitching a story to impress upon another is often something that PR professionals spend…

4 years ago

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