PR Tips

How to create a good social media content strategy in Tech PR?

Are you trying to reach your target audience for your tech brand? In this article, we explore how to create…

1 year ago

How experiential PR can help brands connect with media and stakeholders

In this article, we explore how digitalisation has exposed consumers to brands like never before and why experiential PR is…

1 year ago

Lessons on Public Relations: Let’s take a look at 2021’s PR disasters

Even the best, most well-organised businesses in the world should prepare for potential PR disasters and scandals. We are all…

3 years ago

PR 101: Should you be using a press release newswire service?

When it comes to sharing your brand story, one of the ways is to use a press release newswire or…

3 years ago

What is public relations: How to explain the value of PR to your CEO

We break down what is public relations so that you can explain it to your CEO, because that can be…

3 years ago

PR and marketing in 2021: Everything you need to know right now

Many people who do not work in the communications field don't fully understand the difference between PR and marketing. While…

3 years ago

Have you done a pulse check on your brand?

In every industry, changes are inevitable, and this is no different in the world of Public Relations. While riding through…

4 years ago

Why the practice of PR is both Art and Science

Edward Bernays, one of the most prolific writers in the field of public relations, was a strong proponent of the…

4 years ago

Looking ahead: Managing PR outreach post COVID-19

2020, what a year it has turned out to be! We started the year full of optimism, hoping that the…

4 years ago

Launching a product during a pandemic: PR ins and outs

A research feature done by the Ministry of Trade & Industry of Singapore reveals that though the impact of COVID-19…

4 years ago

This website uses cookies.