Startup

How to judge the newsworthiness of your startup story

Public relations (better known as PR) is often mistakenly seen as talking a lot and making friends with journalists so…

6 years ago

How SEO works and why you should care

Search Engine Optimisation (SEO) is the process of improving a website so it is seen by its target audience when…

6 years ago

A guide to getting your startup featured in the news

So, you’ve created a startup. That’s great, but without the proper brand recognition and publicity, you’re unlikely to capture a…

6 years ago

5 important tips for startups to build their brand story

Contrary to the current climate, facts do matter, but getting people to remember them is a struggle given all the…

7 years ago

How to enhance your company blog

It’s not enough to just regularly update your company blog. That’s a good first step for your small business or…

7 years ago

Building your first website – a 101 guide

One of the best ways to kickstart your business is to create a publicly accessible website. Fortunately for struggling entrepreneurs,…

7 years ago

Content marketing tips for startups

Are you planning a content marketing campaign, but don’t know where, and how to start? It takes too much dedication,…

7 years ago

Why startups need PR in 2018 and forever

We all love Public Relations. Let’s be honest and admit that we do. I’ve been doing it for 10 years…

7 years ago

How to communicate with a journalist

Journalists are often very busy and have little (or no) time to look through your email or listen to your…

7 years ago

How to respond to a media query

Journalists are often very busy and have little (or no) time, so being concise and informative is a positive for…

7 years ago

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