Do LinkedIn influencers matter? The short answer is yes, they do. In today's digital age, the landscape of leadership and…
How young influencers shape PR strategies and social media campaigns. Young influencers have emerged as powerful architects of trends, creating…
Evaluating PR and social media campaigns through different key metrics. The effectiveness of public relations (PR) and social media campaigns…
Influencer collaboration has become a cornerstone of successful PR campaigns in the digital age, as it helps brands establish a…
In 2023, We Are Social reported 5.08 million active social media users in Singapore, a staggering 84.7% of the population.…
If you run or own a business, small or big, you cannot ignore leveraging an influencer marketing campaign for growth…
Different generations use social media differently, so if you are planning to reach different generations on social media for business…
Should you use Instagram reels for brand growth in 2024 and beyond? The short answer is- yes! In today's fast-paced…
Did you know there are over 4.2 billion daily email users, and brands make an average of $36 for every…
Should PR professionals care about social media tools? The short answer is yes! Public relations professionals are multitaskers, storytellers, and…
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