Social Media

What is the role of AI in social media marketing strategy?

Social media marketing is not what it used to be. Now with the help of our AI friend — it…

3 weeks ago

How AI is disrupting SEO

When OpenAI released their image creation model, DALL·E 3 in 2023 and integrated it into the ChatGPT Plus which was…

1 month ago

Top 5 AI video tools to elevate your brand’s social media

Scrolling past videos on social media? Let’s be honest—that’s nearly impossible. Videos capture attention, convey emotions, and tell stories in…

3 months ago

How to pick the best social media platform for business growth in 2025

2024 is almost over and it is time to stat thinking about branding and scaling in the next year. Social…

5 months ago

LinkedIn influencers: Should C-suite leaders turn to LinkedIn to build their presence as a thought leader (Part 1)

Do LinkedIn influencers matter? The short answer is yes, they do. In today's digital age, the landscape of leadership and…

6 months ago

How young influencers are shaping PR

How young influencers shape PR strategies and social media campaigns. Young influencers have emerged as powerful architects of trends, creating…

9 months ago

Measuring success: Metrics for evaluating PR and social media campaigns

Evaluating PR and social media campaigns through different key metrics. The effectiveness of public relations (PR) and social media campaigns…

9 months ago

Mastering influencer collaboration for elevating PR campaigns

Influencer collaboration has become a cornerstone of successful PR campaigns in the digital age, as it helps brands establish a…

1 year ago

Crafting a social media presence for businesses – Which platform(s) should you focus on first?

In 2023, We Are Social reported 5.08 million active social media users in Singapore, a staggering 84.7% of the population.…

1 year ago

Your guide to building an effective influencer marketing campaign

If you run or own a business, small or big, you cannot ignore leveraging an influencer marketing campaign for growth…

1 year ago

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