Public Relations

The role of PR in starting a new business and other crucial steps to consider

How crucial is the role of PR in starting a new business? Starting a business is a thrilling endeavour marked…

2 years ago

A guide to using PR to attract investors for SMEs

Does it make sense to use PR to attract investors for SMEs? The short answer is yes! Small and medium…

2 years ago

Understanding the crucial role of PR in gender equality this Pride Month

How important is the role of PR in gender equality and sex perceptions? The short answer is "very". The opinions…

2 years ago

The role of multilingual SEO in PR for Southeast Asia

What is multilingual SEO and is it necessary? Reaching the right audience is paramount for any successful PR campaign. But…

2 years ago

Top PR trends of 2024 and beyond

What are the top PR trends of 2024 and beyond, and why should businesses care? In the dynamic landscape of…

2 years ago

AI in PR: What role do PR practitioners play in the AI era that makes them indispensable

AI in PR is inevitable but how will this impact the industry? By 2025, according to a study conducted by…

2 years ago

Brand connection: What is it, why should businesses care and how can PR help?

Brand connection- what is it and why should businesses care? 90% of Singaporeans believe that global brands have the power…

2 years ago

D&I in PR: Why startups should care about inclusive marketing?

D&I in PR: Should startups care? The short answer is, yes. With 86% of consumers increasingly discerning about the brands…

2 years ago

How to design and execute a PR strategy for your startup?

Why do you need a good PR strategy for your startup? Here's why: When it comes to startup entrepreneurship, success…

2 years ago

KMP makes an investment in cutting-edge global AI computer vision and consumer engagement advertising platform, SmartRetail

Kumpulan Modal Perdana (KMP), a government-owned tech-focused VC, announced today their successful investment in SmartRetail, a leading AI computer vision…

2 years ago

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