Public Relations

Understanding the crucial role of PR in gender equality this Pride Month

How important is the role of PR in gender equality and sex perceptions? The short answer is "very". The opinions…

7 months ago

The role of multilingual SEO in PR for Southeast Asia

What is multilingual SEO and is it necessary? Reaching the right audience is paramount for any successful PR campaign. But…

7 months ago

Top PR trends of 2024 and beyond

What are the top PR trends of 2024 and beyond, and why should businesses care? In the dynamic landscape of…

8 months ago

AI in PR: What role do PR practitioners play in the AI era that makes them indispensable

AI in PR is inevitable but how will this impact the industry? By 2025, according to a study conducted by…

8 months ago

Brand connection: What is it, why should businesses care and how can PR help?

Brand connection- what is it and why should businesses care? 90% of Singaporeans believe that global brands have the power…

8 months ago

D&I in PR: Why startups should care about inclusive marketing?

D&I in PR: Should startups care? The short answer is, yes. With 86% of consumers increasingly discerning about the brands…

9 months ago

How to design and execute a PR strategy for your startup?

Why do you need a good PR strategy for your startup? Here's why: When it comes to startup entrepreneurship, success…

9 months ago

KMP makes an investment in cutting-edge global AI computer vision and consumer engagement advertising platform, SmartRetail

Kumpulan Modal Perdana (KMP), a government-owned tech-focused VC, announced today their successful investment in SmartRetail, a leading AI computer vision…

10 months ago

Why businesses operating in multiple markets need to localise their marketing strategies

Localised marketing strategy is key for businesses thriving in today's globalised and interconnected world, as it allows them to expand…

10 months ago

Building a startup from the ground up in Malaysia: An entrepreneur’s guide to branding and reputation

Branding for startups in Malaysia is crucial for standing up in a competitive and culturally diverse market. Malaysia looks to…

10 months ago

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