Public Relations

A closer look at the rise of video content in the PR industry

The rise of video content in the PR industry in Singapore has been steady and this trend is here to…

4 months ago

Celebrating World PR Day: PR’s evolution and future outlook

July 16th is celebrated as World PR Day! Public relations professionals often find themselves behind the scenes, crafting narratives, managing…

4 months ago

The role of PR in starting a new business and other crucial steps to consider

How crucial is the role of PR in starting a new business? Starting a business is a thrilling endeavour marked…

5 months ago

A guide to using PR to attract investors for SMEs

Does it make sense to use PR to attract investors for SMEs? The short answer is yes! Small and medium…

5 months ago

Understanding the crucial role of PR in gender equality this Pride Month

How important is the role of PR in gender equality and sex perceptions? The short answer is "very". The opinions…

5 months ago

The role of multilingual SEO in PR for Southeast Asia

What is multilingual SEO and is it necessary? Reaching the right audience is paramount for any successful PR campaign. But…

5 months ago

Top PR trends of 2024 and beyond

What are the top PR trends of 2024 and beyond, and why should businesses care? In the dynamic landscape of…

6 months ago

AI in PR: What role do PR practitioners play in the AI era that makes them indispensable

AI in PR is inevitable but how will this impact the industry? By 2025, according to a study conducted by…

6 months ago

Brand connection: What is it, why should businesses care and how can PR help?

Brand connection- what is it and why should businesses care? 90% of Singaporeans believe that global brands have the power…

6 months ago

D&I in PR: Why startups should care about inclusive marketing?

D&I in PR: Should startups care? The short answer is, yes. With 86% of consumers increasingly discerning about the brands…

7 months ago

This website uses cookies.