If you were born between 1995 and 2008, platforms like Wattpad and Tumblr were more than websites. They were communities,…
Executive summary: the shift from tactics to ecosystem In the current digital landscape, relying on isolated tactics like Public Relations…
If you are active on social media, especially the side that thrives on memes and gossip, you are going to…
Public relations have always thrived on one foundational truth for decades: credibility takes time. It is a slow process that…
We live in a world of fast fashion and over consumerism. With just one tap, four digits in your bank…
Every brand has its identity, its own look. Some brands are easily recognisable from colour alone; others from font. I…
For accounting firms, reputation is everything. Clients trust CPAs with sensitive financial information, so credibility often determines who they hire.…
People in my social circles like to call influencers, “influenzers”. It’s a tongue-in-cheek and rather affectionate term to describe the…
Welcome to the age of TikTok dances and Instagram reels. In the past decade, high smartphone penetration rates have paved…
If I had a dime every time someone says “your generation is too soft for the workplace, how will you…
This website uses cookies.