Terng Chen

Should brands be jumping on the TikTok Bandwagon?

Created with the ideology of being a 15 seconds lip-sync music video sharing platform, TikTok has since evolved from being…

3 years ago

The Rise of Purpose-Driven Campaigns: Getting It Right on Social Media

Incorporating a hint of kindness into your social media campaign can make a significant difference. Most people have known for…

3 years ago

The trials and tribulations of a SYNC PR intern

This article is part of our series Watercooler Chat, where the SYNC PR team shares insights and opinions from their…

4 years ago

Creating a startup marketing budget: how much should you really spend on marketing?

Proper budgeting is crucial to the success of a startup, you don’t want to find out you are bled dry…

4 years ago

How to use Instagram Live Room to grow your brand

When Instagram released Instagram Live for everyone, there was a lot of excitement about it, and many brands creators found…

4 years ago

Instagram Marketing for Startups

Over the years, Instagram marketing has gained immense popularity, and while there are many people and businesses jumping on the…

4 years ago

Why social listening matters for your brand

In the past, brands used to only engage in social listening as a response. However, in today's world, where the…

4 years ago

LinkedIn marketing tips you need for your business

LinkedIn has over 760 million members. For businesses, this means that your target audience is definitely using it. The platform…

4 years ago

Using consumer data to understand your customers

The internet’s first personal data collectors were websites and applications. Now, consumer data is used to deliver targeted advertising and…

4 years ago

The SEO tools you should know in 2021

In a new era where everything is digitized and at the touch of your fingertips, brands are now realising that…

4 years ago

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