Shannen

Is there a point to press release embargoes?

This article is part of our series Watercooler Chat, where the SYNC PR team shares insights and opinions from their…

3 years ago

A survival guide to the wilderness of remote work

The COVID-19 crisis has far-reaching effects across different aspects of society, including the way we work. With no end to…

4 years ago

Is “women in tech” still a good story angle?

As we enter 2020, the battle for gender equality in the workplace still needs to march on. The Economist’s 2019…

4 years ago

‘Speak like a human being’: why brands should be authentically human

I finally had some time to watch Black Mirror and I watched the episode, ‘Smithereens’ in Season 5 and there…

5 years ago

Experts are made, not born: Strategies for the busy entrepreneur

At the 2nd Conference on Entrepreneurial Cognition at the Ivey Business School in the Canadian fall of 2005, researchers and…

5 years ago

Three simple-to-use storytelling formulas

Last night, I went to watch a local theatre production and I happened to be introduced to someone from the…

5 years ago

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